What would it mean for your coaching if you got right to the heart of the matter — every time?
You can. Learn rarely taught tips and concepts that will immediately elevate your coaching while avoiding the common pitfalls.
“Coaching is an art form that requires strong, fundamental skills in order to help clients achieve the success they desire. Marion Franklin has done a fine job of capturing these skills in her new book, The HeART of Laser-Focused Coaching. New and experienced coaches alike will benefit greatly from the detailed strategies and wisdom shared from her years of experience. Marion is a Master Coach with integrity, who clearly has her clients’ best interest at heart. You’ll have yours, too, when you read and use this book!
Cheryl Richardson
New York Times bestselling author of Take Time for Your Life
Marion Franklin, the Coach’s Coach, has been training and mentoring coaches for more than 20 years.
Every student she has mentored or taught who sought ACC, PCC, or MCC has gotten their credential using the material in this book designed for ALL LEVELS of coaches.
No matter where you are in your coaching journey, this book has something for you. Marion shares unprecedented concepts and information that will help new coaches and even the most experienced coaches gain new insights and ideas, including a deeper understanding of what they already know.
- Automatically improve your coaching by applying one rarely known principle.
- Never feel stuck around what question to ask.
- Feel more confident by quickly identifying what’s really going on.
- Know exactly what to listen for in every conversation.
- Discover a simple “2 inquiry” approach that instantly enables you to deepen your curiosity.
This book includes numerous examples and in-depth information that effectively demonstrate how you can consistently deliver meaningful coaching that results in deeper, long-lasting change.
You will actually experience this innovative approach to masterful coaching with two full laser-coaching sessions with commentary –– much like eavesdropping in on the mind of a master coach.
The Heart of Laser-Focused Coaching is NOT just another book about coaching…
As a coach I bet you’re committed to supporting your clients in the best way possible to overcome roadblocks and limiting ideas –– ultimately helping them achieve permanent results.
After listening to thousands of hours of coaching from group and individual mentoring and certification training, I discovered that coaches get trapped repeatedly by the same pitfalls. When using the Laser-Focused approach, you’ll be able to:
- avoid getting seduced by the story
- ask questions that get right to the heart of the matter
- have the client do all of the summary
- know how to create the shift and what to do afterwards
- recognize the client’s underlying pattern and know how to address it and so much more
That’s why I wrote The HeART of Laser-Focused Coaching –– A revolutionary and unprecedented approach that makes coaching easier while also enhancing your ability to help your clients create deep and profound change. Transform your coaching into something so powerful and life-changing that your coaching consistently flows and becomes effortless.
The HeART of Laser-Focused Coaching will not only boost your confidence and mastery as a coach, it will enable you to produce sustained results for your clients. With my background as a teacher, trainer, and speaker, blended with my decades of coaching experience, I designed this book to not only show you what laser-focused coaching looks, sounds, and feels like, but to show you HOW TO coach for permanent, life-altering change.
This book is different because it:
- Includes brilliant tools for beginner-to-seasoned coaches
- Offers advanced techniques for developing powerful questions without any lists
- Provides principles of human behavior that help you quickly identify what’s really going on
- Contains the 25 Themes that underlie every coaching situation and make coaching and questioning much simpler
- Shares a step-by-step, easy to follow, way to create a shift in perspective
- Presents 17 strategies that clients unknowingly use that actually work against, not for them
Begin using even one or two of the concepts and principles in this book and notice your coaching immediately elevate to a new level. Your clients will notice the difference!
Praise for Laser-Focused Coaching
“I believe it will become THE book about coaching!”
Marion’s life and professional experience as a coach and trainer is evident on every page of her book. Her straightforward and accessible approach makes even the masterful coach sit up and take notes! As a training director and teacher, I integrated Marion’s coaching acumen and students loved it.
After 18 years of coaching, I joined Marion’s training and mentoring and was pleasantly surprised to find that I had so much more to learn! Soon my coaching became almost magical in its effectiveness, and I earned my MCC. I could not have achieved it without the practical tools and wisdom Marion has in her book.
Merci Miglino, MCC
Executive Coach & Trainer
Author of From Doormat to Diva!
“I am honestly blown away by the absolute ‘usability’ of The Heart of Laser-Focused Coaching!”
As a long-time master level coach, I rarely find any “how-to” books as meaningful and easy to immediately incorporate into my coaching…with concepts, reminders and actual steps I can take NOW to further my coaching skills. I so appreciate what Marion has put together in such a readable and usable manner.
Bobette Reeder, MCC
Past-President, International Coach Federation (ICF)
Co-founder, The Coach Initiative
Co-founder, Conversation Among Masters
“Are you looking for a good resource to ensure great results when you coach?”
Basic coach training can only take you so far. Even though I have been coaching for over 20 years, The HeArt of Laser Coaching gave me new techniques and jogged my memory about practices I had forgotten but were once significant in my client interactions, and business success. I am grateful for Marion’s commitment to document the best of her coach training in one book at that easy-to-follow and apply. I will keep my copy close by to regularly refresh my skills.
Dr. Marcia Reynolds, MCC
Past Global President, International Coach Federation (ICF)
Author of The Discomfort Zone: How Leaders Turn Difficult Conversations Into Breakthroughs
About Marion Franklin, MCC
As a Master Certified Coach (MCC) since 2006, Marion Franklin is sought after for her laser-focused approach and direct communication. Marion’s work includes developing and teaching her unique program, Laser Coach Your Way to Sustainable Success Intensive that emphasizes masterful coaching skills. She facilitates ongoing Coach with Confidence mentor groups, and provides individual mentoring and supervising and published the audiobook Life’s Little Lessons: Improve Your Life One Lesson at a Time.
She serves as a supervisory coach and examiner for developing coaches in an executive coaching program in addition to individual coaching clients, has been interviewed on TV for her coaching expertise, coached executives at Fortune 500 corporations, presented at numerous coaching conferences, and has been cited in The Wall Street Journal. Marion holds master’s degrees in business and education and taught high school. Marion resides in Tarrytown, New York.
Complimentary Gifts!
Order The HeART of Laser-Focused Coaching from your favorite bookseller and get your free PDF report and MP3 download!
This free PDF report on Top 10 Myths Coaches Believe provides valuable insight into myths many coaches believe, and the countering truth, while the “Ask Me Anything” replay is a recording of a Q&A call I did with readers, answering their questions about the book and coaching.
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